Depending on the layers of paint, platidip can be veeery durable.
As a standard all platidip paint has a matt finish, but you have a gloss finish that you can apply on top of it making it shine.
And platidip has more or less "exploded" on the marked the last few years, so there is almost endless to as what is awailable. Just about any color, matt finish, gloss finish, metallic finish, etc, etc, you name it.
I've seen people who drive a little off road be quite fond of platidip, as brushes and such doesn't leave any mark or scratches on the platidip, compaired to your standard paint job. So it can withstand quite a bit. But again, it will depend on the layers. The more layers, the thougher it will be.
I have a set of summer rims that I painted matt black with platidip. 2nd year with them now and not a single sign of wearing off. You can power wash it without any probem.
So yeah, highly recommendable!
And the best part? When you feel like changing it up a bit, just peel it off and it's back to it's original paint!
It is truly a genious paint.
Edit: Forgot to mention, I believe I had 5-6 layers on my rims. I had plans to make them gloss, but was quite satisfied with the matt finish.
I've got some pictures laying around, can post them if you want.